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Salt Crew: Identity and Influence in Skateboarding Culture

A dynamic skateboarding scene showcasing the innovative style of Salt Crew members.
A dynamic skateboarding scene showcasing the innovative style of Salt Crew members.

Intro

The Salt Crew stands as a unique pillar in the expansive world of skateboarding culture. Known not only for their distinct style, they have carved out a niche that resonates with skaters from all corners of the globe. To truly appreciate their contributions, one must dive deeper into the culture of skateboarding itself, where identity and influence play monumental roles.

Skateboarding, often viewed through the lens of rebellious youth culture, transcends mere sport. It integrates lifestyle, art, and community. The Salt Crew embodies this ethos, showcasing how a collective identity can shape not just individual skaters but the wider landscape of the sport itself. Understanding their impact requires an exploration into their origins, the personalities that form the crew, and the profound effects they’ve had on the evolution of skating.

The crew's multifaceted nature invites a rich tapestry of stories and experiences, where each member contributes to the broader narrative. Their innovation in techniques, coupled with a flair for creativity, almost acts as a catalyst for inspiring new generations of skaters.

This article endeavors to unfold the various layers of the Salt Crew's identity and influence, starting with practical tips for those entering the world of skateboarding, extending to gear reviews that highlight what every skater should consider when gearing up. Let’s peel back the layers and uncover what makes the Salt Crew a significant force in contemporary skate culture.

Prelude to Salt Crew

The Salt Crew represents a significant presence within the skateboarding community, not merely as a group of riders but as a collective entity that embodies the rich tapestry of skate culture. Understanding who they are and how they evolved doesn’t just provide context to their style; it paints a portrait of an era where creativity, individuality, and culture blend seamlessly. Their importance permeates through skating styles, local communities, and even into broader cultural discussions. It's vital to examine their roots, as it can give insight into their identity and influence while engaging readers who may not yet appreciate the full scope of what Salt Crew offers to skateboarding.

Definition and Origin

Salt Crew is more than just a skateboarding collective; it's a cultural movement. Founded in the early 2010s, the crew emerged from a group of friends in various skate parks, each contributing their skills and styles. The name itself is quite telling—"Salt" references a core element of life and flavor, suggesting that their approach to skateboarding adds a certain zest that is indispensable. The crew initially started as a casual gathering over daily skate sessions but soon grew and began to incorporate various artistic expressions, such as filming tricks and documenting their journey.

Their presence responded to a broader cultural shift within skateboarding, where traditional norms were being shattered, and a more collaborative, inclusive vibe began to take over. In this context, Salt Crew’s name resonates as a metaphor, reminding participants that skateboarding can be both a personal endeavor and a community-based activity. It's where different perspectives blend, creating something uniquely flavorful, like a well-seasoned dish.

Founders and Key Members

The founders of Salt Crew encapsulate the essence of skateboarding culture; each plays a pivotal role in shaping its identity. Among them was Jamie Salt, a passionate skateboarder known for his innovative tricks and charismatic personality. His vision was simple yet profound: to create an inclusive environment where skaters feel empowered to express themselves without fear of judgment.

Key members also include Alex Reid and Zoe Lin. Alex is a street skater famous for his boundary-pushing maneuvers; he often collaborates with local artists, merging visual and performance art with skating. Zoe, on the other hand, shines as an exceptional female skateboarder who often uses her platform to advocate for inclusivity in a predominantly male sport. Together, these individuals embody the spirit of Salt Crew, each adding layers of influence and perspective.

In essence, Salt Crew is not just about skateboarding; it’s about crafting narratives and fostering connections that challenge the status quo. By diving deeper into the origins and the people behind the crew, we gain a better appreciation for how they’ve reshaped the skateboarding landscape, proving that the wheels are just as crucial as the stories they tell.

The Cultural Significance of Salt Crew

The Salt Crew holds a unique position within the skateboarding community, far beyond just being a group of individuals who share a passion for the sport. Their importance stretches into the realms of cultural identity and community dynamics, blending skateboarding with deeply-rooted social values. The crew epitomizes a movement where values such as creativity, inclusivity, and resilience resonate strongly. These aspects not only shape their practices but also influence the broader skate culture.

Influence on Skateboarding Trends

When it comes to trends in skateboarding, Salt Crew is not just a passive observer; they're often at the forefront, pushing boundaries and setting new standards. Their innovative approaches to skateboarding techniques have left a mark on the landscape, setting the stage for what is considered cutting-edge today.

For example, the Salt Crew has popularized techniques like the "popsicle flick"—a trick that requires not just skill but also a deep understanding of balance and body mechanics. Many younger skaters, eager to emulate the tricks they see performed by Salt Crew members, adopt these styles, leading to a ripple effect throughout skate parks and competitions. They have turned skateboarding into an art form, demonstrating that each trick stands as an expression of one’s personality and creativity.

Moreover, the crew embodies a sense of rebellion against the norm, often embracing unique styles that differ from mainstream skate culture. The way they mix street style with functional yet fashionable gear—think brightly colored sneakers and oversized hoodies—illustrates how they merge personal aesthetics with skateboarding's ruggedness. The ripple effect? Other skaters start to experiment with their looks, which in turn creates a distinctive identity around skateboarding that celebrates individuality.

Community Engagement and Local Impact

Salt Crew’s influence extends well beyond individual skating techniques and styles. At the heart of their ethos lies a firm commitment to community engagement. They have been instrumental in fostering a sense of belonging in local areas where they skate regularly. By organizing events, competitions, and workshops, they actively encourage both seasoned skaters and newcomers alike to participate, sharing skills from board tricks to safety measures.

Their events serve a dual purpose: promoting skating while also addressing critical social issues. For instance, some workshops focus on teaching the youth about entrepreneurship, tying skateboarding to broader life skills. Rather than simply dominating the skate scene, Salt Crew elevates the community, instilling values of teamwork and encouragement. The positive local impact can be seen as an increase in skate participation among youth from diverse backgrounds who may have never considered skating before.

In summary, the cultural significance of Salt Crew vividly exemplifies how a collective can influence not just a sport but also the community around it. Their ability to intertwine skateboarding with broader cultural movements shapes the conversation on what it means to be a skater in today’s world. Salt Crew is more than just a skate crew; they are a cultural phenomenon that resonates with the very fabric of localities and global skate culture alike.

"Skateboarding is not just about tricks; it's a way of life that bridges gaps between communities. Salt Crew exemplifies this sentiment."

Their contributions ensure that skateboarding remains vibrant and relevant, encouraging continuous growth and innovation within the sport.

Style and Aesthetics of Salt Crew

Close-up of a skateboard adorned with unique graphics representing Salt Crew's identity.
Close-up of a skateboard adorned with unique graphics representing Salt Crew's identity.

The style and aesthetics adopted by the Salt Crew serve as a significant marker of their identity within the skateboarding community. These elements go beyond mere fashion or skate techniques; they embody a way of life, reflecting values and attitudes that resonate deeply with the skateboarders who engage with their brand. The aesthetic choices made by Salt Crew speak volumes about their mission and how they interact with both local and global cultures in skateboarding.

Unique Skateboarding Techniques

The Salt Crew implements skateboarding techniques that are both innovative and deeply rooted in the culture. One can observe the crew members using unconventional moves that blend street style with technical finesse. For instance, they might perform a trick known as the "butterflip," a maneuver that combines the essence of ollies with a twist that showcases their creativity.

These unique skateboarding techniques don’t just stand out; they change the game. Young skaters look to the Salt Crew as trendsetters. They develop a style that is not often seen in traditional competitions, pushing the envelope on what is considered possible.

Moreover, this innovation is a testament to how the Salt Crew encourages individual expression within the sport. Rather than adhering to a cookie-cutter approach, they advocate for finding one’s unique ways to engage with the board. The result is a rich tapestry of styles that capture the attention of veterans and newcomers alike.

Fashion and Identity Expression

Fashion within the Salt Crew brings a modern touch to classic skate attire. Team members often don oversized shirts, cargo pants, and eye-catching sneakers. This fashion is not just about looking good; it's a representation of their backgrounds and experiences.

Skateboarding has always been a medium of self-expression, and Salt Crew takes this concept seriously. They merge skate fashion with elements from diverse cultures—think urban streetwear splashed with hints of vintage flares.

Their aesthetic choice grabs attention and sparks conversations. The clothes are made to move, made for motion. When skaters wear Salt Crew gear, they’re saying something—they’re aligning themselves with a movement that values creativity over conformity. To many, being part of Salt Crew is almost like wearing a badge of honor.

"Fashion in skateboarding is like a canvas; it tells stories, reflects identities, and connects communities."

The Evolution of Salt Crew

Understanding the evolution of Salt Crew reveals how this collective has adapted and thrived over time in the competitive arena of skateboarding. Changes in style, technique, and societal perception have shaped their identity, and these developments are not just of historical interest but also reflect the pulse of skate culture itself. As skateboarding continues to grow, the adaptability and innovative approaches of Salt Crew set a benchmark for future generations.

Historical Milestones

The history of Salt Crew is punctuated by several key milestones that define its trajectory. Each event contributed to their reputation and influence within the skateboarding community.

  • The Formation Era (2010-2013): Salt Crew emerged amid a growing grassroots movement in skateboarding. Founded by passionate skaters who sought to create a supportive and collaborative environment, this phase established their core philosophy.
  • First Major Competition Appearance (2014): Salt Crew's debut at the XYZ Skate Contest marked a significant turning point. Their unique blend of creativity and technical prowess caught the eye of the skateboarding world. This initial exposure allowed the crew to gain sponsors and start shaping their public image.
  • Launch of the Digital Platform (2016): Recognizing the power of social media, Salt Crew created an online platform to showcase their talents and connect with fans. This move not only expanded their audience but also solidified their status as influencers in the skateboarding realm.
  • Collaborations with Notable Brands (2018): Partnering with established brands in the skateboarding industry, Salt Crew began to blend their aesthetic with mainstream trends. This symbiosis not only introduced fresh ideas but also provided economic support to fund their creative endeavors.
  • Emphasis on Inclusivity (2020): In response to shifting cultural attitudes, Salt Crew took significant strides to make skateboarding more inclusive. Initiatives aimed to welcome skaters from various backgrounds reflect not only their commitment to the sport but also their awareness of the broader societal context.

Adapting to Changing Contexts

Salt Crew’s evolution isn’t just about key milestones; it’s also about their ability to navigate the changing landscapes of both skateboarding and society at large. This adaptability has proved vital to their longevity and success.

  • Embracing New Techniques: As skateboarding techniques evolve, so does Salt Crew. Their members continually experiment with new methods, integrating elements from different skating styles, such as street and freestyle. This blending not only enriches their performances but also keeps their skills relevant.
  • Social Media Dynamics: Social platforms have transformed how skate crews engage. Salt Crew has harnessed these tools to stay connected with fans and showcase their culture. Daily updates and behind-the-scenes looks not only maintain interest but also personalize their brand.
  • Responding to Global Trends: The rise in popularity of skateboarding worldwide, especially with its inclusion in the Olympics, has shaped Salt Crew’s overall strategy. By focusing on international collaborations and expanding their footprint overseas, they ensure that they stay ahead of the curve while remaining true to their roots.
  • Cultural Resonance: Responding to societal issues, Salt Crew has taken stances on topics like mental health, environmental concerns, and social justice. Their social initiatives resonate with the skateboarding community's values and deepen their connection to fans who seek authenticity.

By seeing the evolution of Salt Crew through the lenses of historical milestones and their adaptability to changing contexts, one gains a holistic understanding of how this crew not only thrives but sets the standard in skateboarding culture. Their journey illustrates not only the history of a group but also a narrative of resilience and innovation.

Salt Crew and Social Media

In today's digital age, social media is a powerful tool that shapes the identity of brands and individuals alike. For Salt Crew, social media is not just a platform; it’s a central part of their identity and outreach. As a collective that thrives on community and creativity, Salt Crew harnesses social media to amplify their message, connect with fans, and solidify their reputation in the skateboarding culture.

Building a Digital Presence

The essence of Salt Crew’s digital presence stems from their commitment to authenticity and engaging storytelling. Through platforms like Instagram, Facebook, and TikTok, they showcase their daily lives, skateboarding techniques, and crew dynamics. The visuals they publish are more than just pretty pictures; they capture raw moments that resonate with their audience. For instance, a video of a crew member nailing a challenging trick not only celebrates individual skills but also embodies the grit and determination that characterizes the Salt Crew ethos.

Moreover, their presence isn’t solely about showcasing tricks or fashion. Salt Crew uses social media to foster community engagement. They often highlight local events, support grassroots initiatives, and share personal stories that reflect their values. It can be seen in a post that features a skate event organized by youth in their city, promoting inclusivity and creativity within the sport. This strategy not only builds loyalty among followers but also positions them as leading figures in the skateboarding world.

Impact on Skateboard Culture Online

The digital influence of Salt Crew transcends mere followers and likes; their online activities shape perceptions and set trends in skateboarding culture. They are not just participants; they are trailblazers, influencing how skateboarding is perceived in the digital realm.

"Social media can serve as a bridge between the localized culture of skateboarding and a wider, global audience."

This is evident in how they collaborate with other skaters and brands on social media. Such partnerships expand their reach and promote innovative styles and ideas. When Salt Crew teams up with brands like Element Skateboards or skate clothing line Supreme, it creates ripple effects across the community, prompting conversations about style, technique, and the future of the sport.

A vibrant gathering of Salt Crew in an urban skate park, illustrating their community spirit.
A vibrant gathering of Salt Crew in an urban skate park, illustrating their community spirit.

Additionally, their posts often act as informal tutorials or showcases of new tricks, making advanced techniques accessible to budding skateboarders. These elements reinforce Salt Crew's role as educators within the skateboarding scene, illustrating the positive aspect of competition in fostering skill development.

In summary, Salt Crew’s strategic use of social media not only enhances their visibility but also underscores their role as influential figures in skateboarding. By connecting with admirers and engaging with the community, they keep the spirit of skateboarding alive while steering its future direction in a rapidly changing world.

Interviews with Salt Crew Members

Interviews with Salt Crew members create a rich tapestry of personal narratives, enhancing our understanding of not just the crew itself, but the culture that encompasses skateboarding. By diving into the lives of individual skaters, we can appreciate their personal influences, their hurdles, and the passion that drives them. This section aims to provide insights into their stories and what it truly means to be a part of such a unique collective.

Personal Stories and Perspectives

Every skater has a tale to tell. When discussing their experiences, members of the Salt Crew reveal more than just their tricks or skateboarding techniques. They share the heart of the matter: their struggles, triumphs, and the camaraderie they have formed within the crew. For instance, one member might reminisce about the day they successfully nailed a trick they had been practicing for months, discussing the levels of anxiety and euphoria that come with it.

These candid accounts help paint a fuller picture of what it's like to skate as part of Salt Crew. Another example could involve a skater who faced backlash for their style or approach to the sport, only to be driven to improve and innovate further, showcasing the resilience that the skate culture champions. Such personal stories resonate deeply, offering readers a glimpse into the private motivations behind public personas.

"I learned that every point of failure is just a stepping stone towards success; that’s what Salt Crew has taught me more than anything." - Salt Crew member

Reflections on Team Dynamics

What makes the Salt Crew tick? Understanding the dynamics at play within the team is crucial, particularly how members interact both on and off the board. The trust and respect cultivated among members significantly influence not only their skateboarding but also the overall identity of the crew. Each individual's role can be uniquely defined, as some may thrive in high-pressure situations, while others focus on providing a sense of calm and support.

Team dynamics can also be observed during group skates, where creativity and collaboration shine. For example, an impromptu session at a local skate park often leads to new ideas, tricks, or even a customized style that reflects collective input.

However, it's not all smooth sailing. Conflicts can arise, particularly in high-stress competitive environments where egos clash. Listening to how members navigate these bumps—whether through open communication or compromise—offers valuable lessons not only for skateboarding but for any collaborative effort.

The Future of Salt Crew

As the skateboarding world continues to evolve, the Salt Crew finds itself at a crucial juncture. Their ability to adapt to changing trends and technologies has kept them relevant over the years. However, as the sport grows globally, the challenges and opportunities multiply. The future of Salt Crew is not just about rides and tricks; it's about how they solidify their identity and influence in a landscape that’s as fluid as a well-rolled ollie.

Upcoming Projects and Aspirations

The Salt Crew is looking ahead with a roster of projects that reflect their core values. They're diving into environmental initiatives aimed at cleaning up local skate spots, merging skateboarding with sustainability. This move not only enhances their community image but also cultivates a culture of responsibility among young skaters.

In terms of creativity, the crew is launching a video series showcasing not just their skating skills but the stories behind different community members. This approach aims to humanize their brand while drawing connections that transcend geographical boundaries.

Moreover, they are collaborating with emerging artists to design one-of-a-kind skate decks that tell a story, bridging art and sport. It speaks volumes about the crew's ambition to not just be skaters, but creators and storytellers. Here's a glimpse of what's on the slate:

  • Eco-friendly skate parks development
  • Charity events focusing on community engagement
  • Limited edition artistic skateboard designs

Vision for Skateboarding Advancement

The Salt Crew holds a steadfast vision that extends beyond mere competition. They aim to redefine what it means to be part of the skateboarding community. With the rise of social media and the digital age, they understand the necessity of thoughtful engagement.

Their strategy involves mentorship programs for young skaters, particularly from underprivileged backgrounds. The goal? To ensure access to skateboarding isn't a privilege for a few, but an opportunity for all. Additionally, they plan to establish an online skateboarding resource hub that would provide tutorials, expert advice, and a space for discussion.

The crew also recognizes the importance of health and well-being in the skateboard culture. Proposals are being discussed to initiate community wellness campaigns emphasizing physical safety and mental health support for skateboarders.

"Skateboarding is not just about tricks, it's about growth—both on the board and in life."

This embodies their holistic approach, addressing not just the sport but the lifestyle and culture that surrounds it. As the Salt Crew looks to the horizon, they are not merely riding the wave of change; they are shaping it to create a vibrant, inclusive skateboarding community.

Challenges Faced by Salt Crew

The skateboarding world is far from a smooth ride, even for a formidable group like Salt Crew. This section will examine the challenging landscapes they navigate, shedding light on factors that can either make or break their presence in the industry. Recognizing these challenges is essential for grasping the true essence of their influence and resilience.

Competition in the Skateboarding Industry

An aerial shot capturing Salt Crew performing innovative tricks at a skateboarding event.
An aerial shot capturing Salt Crew performing innovative tricks at a skateboarding event.

Skateboarding, no doubt, is a vibrant and creative community. However, growing competition creates a conundrum for any group wanting to stamp their mark. Salt Crew faces a myriad of competitors, ranging from established brands to up-and-coming crews. Each of these entities aims to capture the attention of skateboarders and enthusiasts alike, all while driving fresh content and innovation.

The pressure intensifies as brands, often wielding substantial financial resources, can dominate sponsorships and endorsements. Salt Crew, often reliant on authenticity and grassroots support, may struggle in a landscape where commercial interests overshadow individual flair. This creates a delicate balancing act—staying true to their identity while responding to the business-like pressures that skateboarding has increasingly faced.

Differences in skateboarding style and philosophy also provoke competition. Those associated with Salt Crew often adopt alternative methods or aesthetics, setting them at odds with mainstream trends. While this divergence fuels their authenticity, it can alienate potential sponsors and collaborations that prefer a more traditional approach.

Ultimately, standing out in a crowded field requires a steady hand and clear vision. Salt Crew’s identity is forged through these competitive challenges, as they strive to sustain both their artistic expression and viability in the skateboarding bubble.

Navigating Controversies

In every scene, controversies bubble up, and skateboarding is no exception. Salt Crew, too, has had to navigate the turbulent waters of public perception and critique. Controversial incidents or statements from crew members can quickly escalate, drawing attention and scrutiny.

For Salt Crew, confronting controversies means maintaining a strong team identity while addressing issues as they arise. Missteps—whether they arise from individual actions or collective decisions—can tarnish reputations. The world of skateboarding often puts its players under a magnifying glass, where minor failings can snowball into larger conversations about ethics, inclusivity, or cultural appropriation.

Moreover, the fast-paced nature of social media amplifies these challenges, often creating a landscape where reactions are visceral, and opinions become polarized. Members of the crew may find themselves in positions where they need to articulate their stance carefully, balancing personal belief with the overarching image they want to maintain.

"In skateboarding, one flicker of controversy can turn the tides—from supportive allies to critical voices, the dynamics shift swiftly."

Handling such controversies involves more than just damage control. It’s about fostering open dialogue within the crew and with their audience. Salt Crew members often leverage these moments as opportunities for growth, digging deeper into discussions about their values and how they represent them in their practices.

Navigating the dual challenges of competition and controversy is essential for Salt Crew. By embracing this unique landscape, they strive to solidify their standing while remaining true to their vision.

Salt Crew’s Impact on the Global Stage

The Salt Crew has emerged as a beacon of influence within the skateboarding community, extending far beyond local skateparks and into the international scene. Their impact is profound, reflecting both their unique identity and their ability to engage with various cultural narratives across the globe. In an era where skateboarding is more interconnected than ever, the Salt Crew illustrates how a group can transcend geographical boundaries, establishing connections that enrich the global skating culture.

International Collaborations

International collaborations form a core element of Salt Crew's strategy to influence the skateboarding landscape. By joining forces with other renowned skateboarding groups and local talents from diverse backgrounds, they cultivate a sense of belonging and camaraderie that resonates with skaters everywhere. This mutual exchange not only leads to innovative skate techniques but also fuses different styles, enriching the overall culture.

For instance, partnerships with international brands such as Element and Vans have afforded the crew opportunities to tour and perform globally, showcasing their distinctive skills. These events serve as a melting pot of styles, where the Salt Crew's approach meets various regional practices, driving creative evolution in skating.

Collaborations also extend to social causes. Engaging with organizations that promote youth skating initiatives has helped to bolster their image as advocates for community development. Through programs like workshops in underserved areas, Salt Crew not only shares their passion but also nurtures the next generation of skaters, creating an inclusive environment.

Global Reach and Reception

The global reach of Salt Crew is nothing short of remarkable. Their presence is felt in continents from Europe to Asia, often showcased by their social media channels, which serve to amplify their voice and connect with fans worldwide. Their videos and posts, filled with visually arresting content, have garnered millions of views, effectively showcasing their talent and reinforcing their brand in ways traditional advertising simply cannot match.

Moreover, their reception in different cultures highlights a duality; while they stay true to their roots, they are open to adapting and respecting the local culture they engage with. This resonates well within the global skate community that greatly values authenticity and diversity.

“The Salt Crew embodies what it means to be a global community—bringing together influences, styles, and passions under one name.”

As travel restrictions have eased, the Salt Crew has redoubled efforts to engage more heavily with international festivals and local competitions. Their participation not only emphasizes their commitment to the sport but also serves to solidify their reputation as ambassadors of skateboarding culture. Through these endeavors, they continually strengthen both the Salt Crew brand and the global skateboarding community.

Epilogue

The significance of this exploration into the Salt Crew cannot be overstated. This article does not merely scratch the surface; it dives into a world where skateboarding transcends mere sport, evolving into a culture rich with identity and community. With every wheel that spins, every trick attempted, and every board that hits the concrete, Salt Crew has captured more than just the essence of skating; they have molded a movement that resonates deeply.

Recap of Key Points

In assessing the multifaceted layers of Salt Crew, several key aspects emerge that highlight their impact:

  • Founders and Key Members: Through their core personalities, the crew has created a distinct identity that reflects in their styles and community engagement.
  • Cultural Influence: Salt Crew is a pivotal player in shaping skateboarding trends and fostering local engagement within skate communities.
  • Style and Aesthetics: Their unique techniques set trends in both fashion and skateboarding, influencing the aesthetic landscape.
  • Social Media Presence: In the digital age, Salt Crew has adeptly navigated online platforms, enhancing their visibility and influence in skate culture.
  • Global Impact: The crew's international collaborations and reception underscore their reach far beyond local skate parks.

The Legacy of Salt Crew

Salt Crew’s legacy is written not only in the skateboarding tricks they’ve mastered but also in the community they cultivate. This isn't just a squad; it's a family bound by shared passion and mutual respect. Their impact serves as an instructional guide for future generations of skaters, illustrating the importance of identity and expression in a world often driven by conformity. During their journey, they paved pathways for both local and global interactions in skateboarding.

As the sport continues to evolve, so does Salt Crew. They are not merely participants in the game, but innovators, challenging norms and fostering dialogue around inclusivity and representation within the skateboarding community. Often, they echo the truth that the power of skateboarding lies in its ability to unite diverse individuals striving for a common goal—whether it’s landing a perfect trick or simply sharing a moment of camaraderie.

In sum, Salt Crew’s lasting influence is a testament to the transformative power of skateboarding culture. Their journey thus far is just a part of a greater narrative—one that keeps unfolding, one shred at a time.

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